Keith & Danielle Otto

Senior National Sales Director, Primerica

Former Occupation: Plumber / Tae Kwon Do Instructor

Former Income: $60,000

Current Primerica Income: $5,000,000+

Growing up in New Jersey under humble beginnings, Keith Otto always dreamed of being in his own business where he could have unlimited income. "When I saw the opportunity for the first time, I immediately recognized this as the vehicle I was looking for. I saw the ability to make a lot of money without having to give up my job until I saw some success," says Keith, who was already pulling in a nice salary and was hesitant to give it up. "I was making $60,000 as a plumber and a Tae Kwon Do Instructor, which was a lot of money for a 22-year-old without a college education", Keith says.

After four years and earning a six-figure income working part-time with Primerica, Keith left his job and made a career change. Today he is one of the company's top earners. 

But what brings Keith and his wife Danielle the most joy is their ability to help others achieve their dreams. In the early days Danielle, who had her own nail salon in New York before Primerica, managed the office in Englewood Cliffs, NJ and taught new reps how to follow up with all their business, making sure all clients were perfectly served, and that new reps got properly licensed and on the path to promotion. Together Keith & Danielle have helped thousands of families from all walks of life become properly protected, debt-free and financially independent.

“Besides the impact we are having on the lives of families who are now on the road to financial independence, the even bigger impact we can have is helping people join the business, make a strong part-time income with the potential to become a Regional Vice President, and own their own business. At Primerica, you can have a business that, with some hard work and dedication, you can become totally financially independent", Keith says. 

“This is a company that values partnerships. One of the greatest things about Primerica”, Danielle says, “is the ability to work together as a couple, not only in business but in life. Raising our family together in a business that we love is very important to us. Our company is so different from any other, in the way it is structured. The income opportunity is unlimited with the potential of obtaining Ownership, which we can then be passed on to our children. This truly is a family business for us.”

Let’s Go Build an Empire!